JPMAM Global Design System

At Goods & Services, I was tasked with the design and implementation of a comprehensive global design system for J.P. Morgan Asset Management (JPMAM). This initiative aimed to standardize and streamline the digital experience across the company's vast portfolio of products and services. The project involved the creation of a design system which utilizes customized and Adobe Experience Manager (AEM) components, the development of product videos for marketing leads, and the incorporation of Lottie animations for enhanced web engagement.

Client

JP Morgan Asset Management

Role

Product Designer

Animator

CONTRIBUTION

UI

Prototyping

Design System

Web Animation

01 ––

Global Design System

Research and Analysis

Conducted comprehensive research to understand the existing design frameworks and identify areas for improvement. Leveraged key insights from a rebranded guideline and collaborated closely with product owners and developers to address the intricacies of both local and global needs.

Accessbility Design

Due to the fact that its a mutlifaceted and global financial company, we had to ensure all designs are ADA compliant.

Component Library

Developed a robust component library utilizing custom and AEM compoents, allowing for easy customization and reuse of design elements.

Documentation and Delivery

Created detailed documentation and guidelines to facilitate the adoption and implementation of the design system by global teams. I also QA the developer's work to ensure consistent quality. 

02 ––

Product Animation

Consistency

Achieved a consistent and cohesive design language across all digital products, enhancing brand identity and user experience.

Efficiency

Streamlined the design and development process, resulting in faster time-to-market for new products and features.

Engagment

Increased user engagement through the integration of animations for in page tool onboards and web pages. Utilize lottie to create SVG animations to reduce load times and perfect pixels across responsive sizes. 

Marketing Impact

Produced compelling product videos that effectively communicated capabilities and benefits to marketing leads, driving interest and conversions.

Let’s shape a brand and digital space that’s unmistakably yours.

© 2026 HUMADETHIS. All rights reserved.

Let’s shape a brand and digital space that’s unmistakably yours.

© 2026 HUMADETHIS. All rights reserved.

Let’s shape a brand and digital space that’s unmistakably yours.

© 2026 HUMADETHIS. All rights reserved.